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Everyone can write, right? And you know all about the law because you work at a law firm. So, it should be pretty straightforward to sit down and write some content for your firm’s website, shouldn’t it? You might think so, but bitter experience...
I’m ashamed to say that one of the first things I do when I receive bad service or a faulty product is to go on Twitter and tweet about it, tagging the offending business in hope of a response. But then, it appears I’m not the only one. ...
A poor client experience is costing law firms thousands of pounds. Law firms are quite good at looking after their bigger and longer standing clients, however, the handling of new opportunities and managing their wider client base does not typically get the...
It’s been one month since I joined the Conscious team as a Copywriter, and what a whirlwind it has been (spoilers – in a good way). Just a few days after I started, I had an email conversation with our Managing Director of Stuff & Things,...
Visuals are becoming increasingly important on social media these days. Did you know that 90% of the information transmitted to the brain is visual? Did you also know that people process visual information 60,000 times faster than text? * Considering...
If you’ve been asked to write a blog for your firm’s website or have taken it upon yourself to do so because you’ve heard “blogging is good for business”, you may be asking yourself “what’s the point?”. The...
I was with a client earlier this week and the topic of conversation turned to how they can track the effectiveness of some SEO and PPC that they were considering? The firm has a turnover of c. £12m with a marketing budget of 2.4% of...
As the saying goes, if something seems too good to be true, then it probably is. As a Social Media Manager, I long for the days before the introduction of elaborate algorithms that have made getting your voice to cut through the ever-increasing noise on...
Earlier this week, I watched the documentary on around McDonalds and their business model. This blog is not about turning the legal industry into a “fast food style service” far from it. The key area I learned was over the years McDonalds has...
On Tuesday 11 Sepember 2018, 76 delegates filled a room in the Ardencote Hotel. Minus a small fire and 3 people trying to fix a projector (thank you, Stephen Brown, for tweet) the event went to plan. First off, saw a very insightful law firm leader’s...
As you know, the SRA are close to issuing their final guidance on the new ‘pricing transparency’ mandate that the LSB have given them. Previous stories on this have been published by the Law Gazette and The Law Society , who have a...
Last month I went out as a volunteer to Ethiopia with the charity For-ethiopia where I taught sewing skills. From buttonholes to bunting, we covered a lot of ground in the short time, which wasn’t helped by the language barrier or frequent power cuts. ...
Were you at Legalex a few weeks ago? I was fortunate enough to be interviewed by Jacek Stanistawski , a lawyer specialising in Legal Marketing based in Poland! Read the full article and listen to the podcast (apologies for...
Please go ahead and fill in the form below, there is a second page after this and then your audit report is automatically prepared. Please feel free to email sales@conscious.co.uk with any feedback on the process, or if you'd like to discuss your...
For the fifth year in a row, we packed up our trade show box, or I should say “boxes” really! 42 of the damn things and headed to the ExCeL centre in London’s Docklands. We had a fabulous two days with 11 presentations in our ...
Being new to the world of digital media and all things social in the business world, when I heard Bristol was hosting a S ocial Media Week , I had two thoughts. First, ‘Wow, I love my city! It’s great how there’s always something on in...
Being only my second week at Conscious, I had never been to a conference of this nature before and had no idea of what to expect, though I’ve also never written a blog post before so let’s see how this goes too…. As I approached the main...
Many law firms are now using website call tracking. Now you ask yourself “Is this something my law firm should be doing?”. But now you maybe thinking, hold on what even is call tracking and how can it help? If so read on to find out more. What...
With GDPR legislation only around the corner, everyone is busy preparing for 25-May 2018. One key aspect to be affected will be your email marketing. Using MailChimp, we can run an opt-in campaign to ensure you have a clean contact list, with...
Every marketer is always after a different and unique marketing campaign when Christmas is looming. OK, so we have done our Advent Calendar for the last 3 years now, but it seems to work and it’s Christmas, so giving out presents only seems right! The...
