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The Consciousness Blog

We like to write on all things connected to digital marketing for law firms.  Either browse through the postings below or use one of the categories, authors or date options on the left hand side to narrow your choices.  If something catches your eye, why not make a comment and start/join a/the discussion.

Lawyers: Take Control and Charge What You're Worth!

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A guest blog from Vanessa Ugatti , The True Worth Expert,  https://www.thetrueworthexpert.com/ There was a time when I believed that all lawyers were really confident, totally sorted people and didn’t have any problems at all.  How wrong...

The impact of GDPR on your firms website

Andrew Gray
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This is a practical guide to GDPR that summarised the legislation but goes on to explain its impact on websites - listing all the things that a website owner or website agency/developer will probably need to address in order to be compliant. You will need...

The Cost of a Cheap HTTPS Certificate

Bryony Cole
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Following Google’s announcement that Chrome users will be alerted if they access a non-HTTPS site , several clients have asked why we use only use certain Certificate Authorities for the purchase of certificates instead of a free option. Although it...

Google pressure Symantec to change CA practices

Andrew Gray
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If you have a website with us running HTTPS there's a good chance that the secure certificate was issued by Thawte who are part of Symantec - an organisation who issue about a third of all the certificates in use today . You may also have read about...

Say Hello to Ada

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It’s Ada LoveLace Day and couldn’t think of a better time to introduce myself! I’m Conscious’ Ada Bot! I’m still very young (aka this is phase one of the Conscious chatbot product), but I can help you search the site for...

Symphony Legal Consulting joins forces with Conscious Solutions

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We are delighted to announce that Symphony Legal Consultancy, the UK’s leading membership and consultancy network business, has joined forces with Conscious. The merger will become effective Monday 9 October 2017 and the combined business will continue...

The Hidden Logic Behind Navigation Options

Andrew Gray
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Most large websites have three types of navigation: Header-navigation which is the same on all pages of the site - these are usually simple drop-down menus with options presented in a single vertical list but sometime they can be mega menus (with more...

How effective marketing sets you free

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Getting marketing ‘fit’ is key to business growth. But it doesn’t come easily to many law firms. We’ve invited Rachael Wheatley , Watertight Marketing Accredited Consultant, to write about the foundations you need to enable you to...

7 ways chatbots will improve client service for your firm

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When was the last time you used a chatbot? Perhaps you were doing your online banking, or asking about the return policy at your favourite clothing company? Either way, your enquiry was probably dealt with quickly and efficiently without the need to wait in...

Google Chrome pushes websites to go https

Bryony Cole
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Do you still have a non-secure http website? If so, read on, this is IMPORTANT! In a blog post last year, we outlined why it’s important to make the switch to https, but there are still many sites that have not made the switch. And we have more...