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The Consciousness Blog

We like to write on all things connected to digital marketing for law firms.  Either browse through the postings below or use one of the categories, authors or date options on the left hand side to narrow your choices.  If something catches your eye, why not make a comment and start/join a/the discussion.

Brighton SEO 2019 - Local Search, Entities and 'keeping it simple'

Matt Nicholls
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Last week me and my SEO compadres, Jamie, Chris and Ed attended the two-day Brighton SEO convention. It was my first time in Brighton, a crazy city on the south coast of the UK that has transformed itself from an old-school English pleasant pier to a...

4 top tips for nailing customer service on social media

Laura Morris
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I’m ashamed to say that one of the first things I do when I receive bad service or a faulty product is to go on Twitter and tweet about it, tagging the offending business in hope of a response. But then, it appears I’m not the only one. ...

Latest Changes to Google's Local Search Pack

Chris Mundy
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For those who have been watching the evolution of Google’s local search pack that sits above organic results on a typical S.E.R.P. page, there may be another seismic shift on the near-horizon. Over the years we have seen that crucial bit of contested...

Complete Your Google My Business Listing

Chris Mundy
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A quick heads up to all owners of Google My Business profile listings: Google has added a new “Short Name” option in your “Info” tab and if left incomplete your formerly 100% complete listing is now an 85% complete listing. Incomplete...

Quick and simple things law firms can do to generate 100k plus more income

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A poor client experience is costing law firms thousands of pounds. Law firms are quite good at looking after their bigger and longer standing clients, however, the handling of new opportunities and managing their wider client base does not typically get the...

Pixel Pioneers Conference 2019

Joe Dyer
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The 'Pixel Pioneers ' is a series of talks and events all over the UK. They're affordable and just a great way of getting like-minded people from the tech industry together. I've been attending the one held in Bristol since they started a...

Pixel Pioneers Front-End Performance Workshop

Joe Dyer
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Your website's speed is one of the easiest and most important benchmarks used to gauge how well it's performing as a whole for your business - but it can often be overlooked and only considered, later down the line once a website's been launched....

5 Mistakes law firms make when redesigning their website

Rich Dibbins
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1. No project brief You wouldn’t go on a holiday without doing some form of research or planning first, so why would you design a website without knowing what you want? Writing a brief doesn’t need to be complex, it just needs to have the...

My First Month at Conscious

Alice Mitchell
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It’s been one month since I joined the Conscious team as a Copywriter, and what a whirlwind it has been (spoilers – in a good way). Just a few days after I started, I had an email conversation with our Managing Director of Stuff & Things,...

Step-by-step guide for taking great photos for social

Laura Morris
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Visuals are becoming increasingly important on social media these days. Did you know that 90% of the information transmitted to the brain is visual? Did you also know that people process visual information 60,000 times faster than text? *  Considering...

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