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Welcome to The Conscious Blog
We like to write on all things connected to digital marketing for law firms. Either browse through the postings below or use one of the categories, authors or date options on the left hand side to narrow your choices. If something catches your eye, why not make a comment and start/join a/the discussion.
Unless you have been living under a rock, you’ll be aware of the rising popularity of podcasts. Everywhere you look, podcasts are cropping up covering all manner of topics – including the legal sector. For law firms and legal marketers, podcasts...
If you’ve been keeping regular tabs on your keyword rankings and organic search traffic levels, you may have noticed a bouncy ride beginning at the end of April 2020. Since that time there have been two major Google updates; a Core Update on 20 April...
I missed last week, but for the previous six have been writing up my reflections each week on managing a business during the current global pandemic. The other write-ups are on LinkedIn . MONDAY Had a great call with a law firm we spoke to...
We've written previously about what law firms should be doing with their marketing during the biggest crisis in living memory . The key thing is to stay in at the forefront of your customers' or prospects' minds. OK, so they might not be...
We've all grown weary at some point of the never-ending tide of spam directed at our in-boxes. There are many types of spam, ranging from unsolicited advertising which simply wastes time, to the most hostile type, phishing , which is used to...
Strange times eh? EVERYTHING has changed in the last three weeks. The travel, leisure and hospitality sectors were staring over the edge of a cliff, not just those sectors, but pretty much every sector in the UK economy. The Government’s...
We are living through unprecedented times right now. Never before in history have so many elements of the life we all take for granted been affected to such a degree :- Families are adapting to school closures and struggling to maintain a...
Given current events, dusting off an old desk or dining room table is set to be a common occurrence. Those working remotely while the office environment is a no-go may feel overwhelmed by their first experience working from home. Thankfully, I’ve...
It’s now been (very nearly) six months since I joined Conscious as a fresh-faced Digital Marketing Apprentice and, to mark the occasion I thought I’d reflect on my experiences so far. There is occasionally a stigma attached to the title of being...