With over 20 years of helping law firms become more successful online, our team have amassed a whole range of knowledge on how to get the most out of digital marketing for law firms. Read their top tips and tricks, expertise and upcoming trends your firm should know about in our blog.
The ever-growing prominence of Generative AI, Large Language Models (LLMs) and AI search are inescapable topics right now. No matter the context, AI is everywhere; whether you’re asking Siri what the day's weather is like, writing a blog post for...
With over 20 years of experience in paid media, Alona Mackay has joined Conscious full-time as our new Head of PPC. Having worked with us on a consultancy basis for over a decade, Alona knows our clients, our values and the unique challenges law firms face...
So, your law firm’s website is showing its age. You’ve seen the signs, and now you’re considering the next step. But what do you actually get from a website redesign in 2025, beyond a sleeker look? The answer: smarter performance,...
In the legal world, five years likely pass in the blink of an eye, with familiar routines, similar metrics for success, and not much need for change. But online? Five years is a lifetime, and what success looks like is constantly changing. If your law...
Below are the key steps to help you ensure your website and law firm are ready for The European Accessibility Act (EAA). While not an exhaustive list, these are the main phases for ensuring Web Content Accessibility Guidelines (WCAG) conformance. 1....
The Web Content Accessibility Guidelines (WCAG) are the global benchmark for digital accessibility. Over the years, multiple versions of these guidelines have been released: WCAG 1.0 – Published in 1999 WCAG 2.0, 2.1, 2.2 – Released in 2008,...
In 2019, the European Accessibility Act (EAA) was published, laying out new minimum accessibility requirements for businesses operating within the EU. The aim of the Act is to make businesses ensure their products and services are accessible to people with...
As a law firm prioritising its digital presence, you’ve probably heard about the European Accessibility Act (EAA). The deadline for compliance is quickly approaching, and non-compliance could result in fines and legal challenges. But beyond the legal...
Our search engine optimisation (SEO) team is one of the major reasons for our success. Their ability to provide our clients with tailored information that consistently brings them top rankings across even the most niche areas of law is invaluable,...
A guest blog by Stephen Moses, Founder at Zenplans . Lifetime value is a term most professionals will be intimately familiar with when referring to their clients, but if you are in the estate planning field now might be the time to start considering a...
