With over 20 years of helping law firm's become more successful online, our team have amassed a whole range of knowledge on how to get the most out of digital marketing for law firms. Read their top tips and tricks, expertise and upcoming trends your firm should know about in our blog.
Law firm recruitment and retention are two huge challenges at present. Collaboration between recruitment, human resources, business development, and marketing roles is essential – but could fee earners be supporting recruitment and retention too? ...
In the bustling world of law firms, where intellect, innovation, and adaptability are paramount, a relatively new trend promises to enrich the legal landscape: intergenerational working. Five generations can now be found in the modern workplace. As a result,...
Social media really has revolutionised the way we connect, share information, and build relationships. And it gives an excellent opportunity for law firms to reach their clients. By leveraging social media platforms effectively, law firms can not only...
This week, I was asked: “Should I accept requests on LinkedIn from anyone?” The answer, of course, depends entirely on your objectives. A better question might have been: “Will accepting this person’s request on LinkedIn and...
Pay-per-click (PPC) or ‘paid’ advertising has become an essential component of digital marketing strategies for law firms. It can allow your law firms to display ads at the top of search engine results pages (SERPs) depending on factors such as...
Why should law firms join the Law Firm Marketing Club? You may recall that in June 2023, Conscious Solutions acquired the Law Firm Marketing Club (LFMC) . I’m Sophia, the Community Manager, and I’m learning from and working alongside founder...
It’s hopefully not a surprise to you that social media can be a great tool for law firms. According to a recent study , social media is now a top sales channel for a quarter of UK small businesses. And what’s to say your law firm can’t be...
Having a strong online presence is crucial for any business, and law firms are no exception. One effective way to enhance your online presence is by creating and maintaining a blog on your law firm's website. A law firm blog not only showcases your...
It seems the whole legal sector is struggling to attract high-quality talent, so it is crucial for your law firm to find effective ways to stand out from the crowd, and online marketing is one of these ways. A compelling careers page can play a significant...
Google Search Generative Experience (SGE) refers to the use of artificial intelligence and machine learning algorithms in Google Search to generate relevant, engaging, and contextualised content. This experience allows users to interact with a conversational...
