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With over 20 years of helping law firms become more successful online, our team have amassed a whole range of knowledge on how to get the most out of digital marketing for law firms. Read their top tips and tricks, expertise and upcoming trends your firm should know about in our blog. 

Branding for law firms: how to create a strong, long-lasting brand

Maddie Platt
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Having a strong brand is essential for differentiating your law firm from others and building trust with potential clients. A well-crafted law firm brand does more than just create recognition—it communicates your firm's values, professionalism,...

Clients have told the Law Firm Marketing Club where your law firm is falling short - care to find out?

Laura Lack
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When it comes to legal services, clients aren’t just seeking competence—they want excellent client service, clear communication, and an experience that aligns with their needs and values. At the Law Firm Marketing Club, we’ve spent five...

AI Overviews: What Does your Law Firm Need to Know?

Jamie Stevens
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Initially, Google’s AI Overviews was only available in the US with “Search Labs” available in 120 countries in 7 languages, but it is now available in the UK. What does your law firm need to know? Well, AI Overviews are replacing Search...

Creating a Social Media Calendar for your Law Firm

Maddie Platt
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You wouldn’t build a house without first laying down the foundations, so why would you share content on your law firm's social media without a strategy or calendar in place first? Having a social media calendar in place for your law firm is...

Diary of a Gympanzees Volunteer For a Day

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09:00 Arrive at the pop up: It was actually 09:10, I just didn’t want to admit we were late in bold. 09:30 – 12:00 Greet visitors at entrance: Today was a little different for Gympanzees as Cerebral Palsy Plus had booked the whole...

Threads a Year On: What Law Firms Need to Know

Maddie Platt
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It’s been a whole year since the launch of Threads, the text-based app rival to X (formerly Twitter), and a lot has happened since then. In this blog we look at how the Threads app has evolved in the last twelve months since it launched, its key...

Backing up Your Law Firm's Universal Analytics Data

Jamie Stevens
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At the end of June, Google will delete all of the old data from Universal Analytics ( the old version of Google Analytics that preceded GA4 ). Manually exporting all of the data that you might need can be very challenging and time-consuming, so we have...

Top 20 Tips for National SEO for Lawyers in 2024

Maddie Platt
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National SEO for law firms is essential to creating a strong online presence that attracts new clients. Understanding the importance of law firm SEO and implementing a comprehensive law firm SEO strategy are crucial steps. At Conscious Solutions, we...

Nearly a Year on From Twitter Changing to X: What Does Your Law Firm Need to Know?

Maddie Platt
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In July 2023, Elon Musk confirmed that Twitter would rebrand to X . At Conscious (and I don’t think we were alone!), we initially thought there would be a quick change back to Twitter, and that Elon’s other changes wouldn’t last. But, here...

Why is your law firm's branding important, and how can you use digital marketing to showcase your brand?

Maddie Platt
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As a law firm, you might think that branding isn’t very important. Of course, people choose to work with your firm based on your reputation, experience and expertise, right? Although these elements are very important for generating new work for your...

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