So, your law firm’s website is showing its age. You’ve seen the signs, and now you’re considering the next step.
But what do you actually get from a website redesign in 2025, beyond a sleeker look?
The answer: smarter performance, stronger compliance, sharper recruitment, and a better way to show who your law firm really is.
A new website isn’t just a facelift. It’s an investment that can drive leads, improve reputation, and attract clients and talent.
Smarter Structure, Better Leads
A good-looking website is great. A well-structured one that brings in high-quality leads? Even better.
In 2025, a successful law firm website isn’t just about visual appeal, it’s about smart structure and strategic content that guides visitors toward action. Our websites don’t all look the same, but they do all have the essential elements for creating a website that is going to make your website more money, including:
- Clear calls-to-action (CTAs) to make contacting your team easy
- Simple, intuitive navigation that doesn’t make users think to hard about where they need to go
- Optimised service pages that show you understand client needs
- Better internal linking and page layout to support SEO
A redesign allows you to restructure your content around their journey, not your internal structure, helping them convert faster and more confidently.
Accessibility & Compliance Are No Longer Optional
Accessibility used to be a “nice to have”. Now it’s a legal, ethical and commercial must.
With the European Accessibility Act (EAA) coming into force on 28 June 2025, law firms must ensure their websites are fully accessible to visitors from Europe with disabilities, including those with visual impairments and cognitive differences (and this is whether you are ‘targeting’ them or not).
So, if your answer is “you’re not serving EU clients currently”, that doesn’t mean you shouldn’t be putting your clients with disabilities first anyway. Around 1 in 4 people in the UK have a disability, and that number rises sharply with age. Is this your target audience? It’s time to start thinking about accessibility.
Now is a great time to refresh your website, making it inclusive for all to help generate those all-important leads and showcase your law firm’s integrity by matching your inclusivity values.
Recruitment: Make the Right First Impression
It’s no secret that law firms are finding recruitment a challenge. We are hearing it at every conference and webinar. Your website is often your first interaction with potential hires, especially early-career candidates who’ve grown up with digital devices in every aspect of their lives.
And just like potential clients, candidates are asking:
- Does this firm feel progressive?
- Can I get a sense of the team and culture?
- Are their values clear, or just copy-pasted?
A modern website helps you stand out by showcasing your team and leadership visually and bringing your office culture to life with photos and video. These aspects are so important to many young people starting their careers now.
In addition to showing your people on your website, a newer website will allow your law firm to streamline careers pages and application flows and share real stories from current employees or trainees throughout the process.
Showcasing Values and Culture Through Design
Every law firm says it’s approachable, client-focused, expert or innovative. But are you showing that, or just saying it?
Design is where your brand’s personality really shines, and in 2025, users are more discerning than ever. A cookie-cutter layout with generic stock photos won’t cut it.
A redesign is a chance to:
- Express your firm’s tone, values and visual identity
- Humanise your team and services
- Align your online presence with who you actually are
Whether you’re a high street practice rooted in your community or a boutique specialist, your law firm website should reflect that, not hide it.
Want a Preview of What Your Website Could Look Like?
If your website is more than five years old, or just no longer feels like you, now’s the time to explore what’s possible.
We’d love to offer you a free homepage mockup, no commitment, just a fresh take on your current site.
To request your free mockup, get in touch with the team at Conscious by emailing your Account Manager, contacting us at sales@conscious.co.uk or giving us a call on 0117 325 0200.