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David's Blog

Transparency & authenticity in a law firm - thoughts & cartoons!

David Gilroy
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Are these two things possible? Can a law firm be outwardly transparent and authentic when they are not so internally?  Now, don’t get me wrong it would be easy to tar all firms with the same brush and that’s not my intention.  How about...

Twitter Competiton September 2014 - Win an iPad Mini

David Gilroy
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Here are the terms and conditions 1. We post a Tweet, you have to retweet it, favourite it or follow us. You can retweet or favourite ANY of the Tweets posted from @ConsciousSol, not just the competition ones. 2. If you retweet  any Tweet you get ...

Small giving can make a big difference - July 2014 update

David Gilroy
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Here are my numbers so far.  August 2014 -  862 people in Malawi provided with clean water July 2014 - 1,014 people in Malawi provided with clean water This was a direct result of the emails I sent from my desktop computer in each month and...

360 Legal Group New Membership Package and Annual Conference

David Gilroy
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Last week I had the chance to have a proper catch up with Viv Williams (CEO) and Louise Gash (Sales & Marketing Director) from 360 Legal Group for the first time in ages. For those of you that don’t know, 360 Legal Group joined the SimplyBiz Group...

Small giving can make a big difference - July 2014 update

David Gilroy
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In July 2014, I have provided clean water to 1,014 people in Malawi  This was a direct result of the 1,014 emails I sent from my desktop computer in that month via my relationship with B1G1.   Original Blog Post I've prevaricated on this all...

PM Forum - The Professions in a Digital Age

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I attended the PM Forum workshop in Manchester last week called - The Professions in a Digital Age, held at the plush offices of Pinsent Masons. There was a nice selection of speakers.  The E Word  - Dan Nolan The Secret of Search  -...

Small giving can make a big difference

David Gilroy
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I've prevaricated on this all year.  But finally got round to doing it.  I've been doing Deki loans personally for some time and enjoy being able to loan small amounts of money to budding entrepreneurs in other parts of the world. ...

Legal Marketing Event/Conference Calendar - June 2014

David Gilroy
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As you may know if you are a regular reader of this blog or our legal marketing newsletter, we are regular attendees at all kinds of events run by other businesses in and around the legal sector.  Particularly in the Sep/Oct "events silly...

ReinventLaw London 2014 - a reflection

David Gilroy
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I spent a really great day at ReinventLaw London on Friday.  Hosted by the University of Westminster Law School in partnership with the Michigan State University College of Law.  This is now one of my favourite events in the whole year. The...

PM Forum Seminar - What makes a great campaign?

David Gilroy
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Last night I went to the PM Forum London meeting held at the http://www.twobirds.com office on Fetter Lane.  I must admin, holding an event on the same night as an England World Cup game was always going to be risky, but as it turned out, everything...

Richmonte Wells Mergers Seminar Write Up

David Gilroy
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I spent a really enjoyable day today in the company of a bunch of lawyers & business development/practice management people. They were all attending the excellent “Mergers for Law firms: how to look a gift horse in the mouth” being run by...

"All solicitors are....." keyword research in Google

David Gilroy
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I got this idea from something I saw Innocent Smoothies do.  I went to Google and just typed in "All solicitors are" and let autocomplete do the rest.  The result you can see below and clearly is just not right, all Solicitors are lovely,...

The reintroduced LinkedIn Activity Feed & how law firms should use it

David Gilroy
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According to their website, LinkedIn has over 300 million members from over 200 countries making it the world’s largest professional network. Yet those who make the most of LinkedIn see it as more than just a professional profile or online business...

LinkedIn law firm profiles now allow banner images

David Gilroy
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On Wednesday last week, LinkedIn quietly released a new feature on your profile, the ability to upload a “banner image” much like you can do on your Facebook and Twitter profile. Here’s what my LinkedIn profile now looks like. The...

"Selling with Content" Seminar - Bristol Content Group

David Gilroy
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Last night I attended my first ever Bristol Content Group meeting/seminar/workshop.  Not exactly sure how to describe other than being a GREAT bunch of people learning some EXCELLENT stuff from two BRILLIANT speakers. The official title was...

Pinterest release a "board widget"

David Gilroy
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Pinterest have recently released a new "board widget". These let you embed a Pinterest board on other web pages, like this. Follow Conscious Solutions's board Law Firm Marketing Tips Booklets on Pinterest. As you can see, this takes...

The hidden dangers of online advertising: An anthology

David Gilroy
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In today’s day and age more and more law firms are seizing the opportunities that online advertising presents. Pay-per click advertising on major search engines, display adverts across the web and more recently video ads are all growing rapidly in...

How can law firms jump on the World Cup bandwaggon?

David Gilroy
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The average law firm lacks the finances to bankroll any kind of official sponsorship for the FIFA World Cup. Does this mean you should give up all hope of capitalising on the immense interest generated by the planets hottest event? Far from it, it’s...

Legalex 2014 - Some of the highlights

David Gilroy
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Now that the dust has settled after an exceptionally busy and highly productive couple of days last week at the Legalex show I thought I’d share some of my personal highlights with you. If you attended any of our workshops then you can download all...

Legalex Smoothie Bike in Action

David Gilroy
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Here it is, in all its glory....the smoothie bike in action at our stand at http://www.legalex.co.uk which is going on today & tomorrow at the ExCeL centre in London. ...

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