With over 20 years of helping law firm's become more successful online, our team have amassed a whole range of knowledge on how to get the most out of digital marketing for law firms. Read their top tips and tricks, expertise and upcoming trends your firm should know about in our blog.
As a law firm, you might think that branding isn’t very important. Of course, people choose to work with your firm based on your reputation, experience and expertise, right? Although these elements are very important for generating new work for your...
So, you are probably thinking, “What do you mean by interactive tools?” These are features you can add to your law firm website to help improve conversion rate, capture client data, and make your life easier. Whether you are a team of one or a...
What clients say about you online is somewhat out of your control. Of course, you can believe that you have provided a client with an excellent service, but they might disagree and then turn to a third-party review site or social media to leave your firm a...
Whether you are a team of one, two or ten, time is the biggest enemy of a law firm marketer. I’ve been there! However, there are a few things that should be prioritised over other aspects. If you are a small team, you might not have time to implement...
Since its launch back in 2020, Google’s Core Web Vitals (CWV) project has only placed emphasis on three of the six CWV measurements collected by their Chrome User Experience Report data (CrUX). Google announced back in May 2023 that they were...
Guest blog: Joanna Gaudoin from Inside Out Image In the legal market, where every firm has roughly the same level of skill, ability and qualification (sorry, but in most cases, they do when comparing practice areas between firms), it’s the...
You might think this is the simplest part of investing in your law firm’s search engine optimisation (SEO) strategy, but when it comes to the world of SEO, sometimes it’s never as straight forward as it seems! So, how can your law firm verify...
Trying to get a dishonest review removed from your profile was a real hassle with no definite way to request their removal. However, this r eview management tool allows you to select a review for removal, keep tabs on the status of the review,...
I caught up with an old business associate just before Christmas, and he has an interesting story to tell. Roger McKerlie runs his own ESG consultancy, Xeed ESG , focusing on a new economic and environmental future for businesses in the £10m to...
I’d like to share an exciting opportunity for your law firm to learn how to do better marketing and business development in 2024. The Law Firm Marketing Club (LFMC) is excited to announce the launch of its annual Professional Services Marketing...