Tell us about your role
As the Head of PPC, my role is dynamic and demanding. I am responsible for overseeing and optimising all aspects of our client's paid media campaigns, ensuring that we deliver effective and targeted advertising strategies for our clients and meet their goals.
What’s your favourite Conscious value and why?
Inquisitiveness - the role of a paid media professional has changed significantly over the past few years, with the introduction of AI and automation as well as continuous changes in what is considered best practice. To be great at your job and adapt to the ever-evolving industry you need to remain inquisitive – read the blogs, follow the right people, and keep learning!
Tell us about your life outside of Conscious
I have lived in Bristol for the past 8 years having moved here from my hometown of Bath. I live with my partner David and our 4 cats – Bear, Joey, Max and Otis. In my free time I enjoy horseriding and I’ve started meditating but that is still a work in progress! I really enjoy watching sports – particularly football, boxing and tennis. My boyfriend is a Tottenham fan so we’d like to go and watch a match at their new stadium soon. I’m also a big reader and listen to a lot of podcasts – anything true crime is my favourite.