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There are seven types of people who respond to social media. Each different in approach and response to social media content:
- The Quiet Follower
- The Casual Liker
- The Deal Seeker
- The Unhappy Customer
- The Ranter
- The Cheerleader
- The Loyal Fan
Regardless of which you are, content is king and community is queen! - It's all about engagement. Content gets people talking and connects platforms with a consumers. Having a strong social presence will help build an audience of all types of people who want to engage with with your business.
What makes social presence a success?
1. Knowing what matters to your audience.
2. Knowing why your audience are there.
3. Knowing how to engage with your audience to meet their specific needs.
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