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- AuthorKatie Blake
For the fifth year in a row, we packed up our trade show box, or I should say “boxes” really! 42 of the damn things and headed to the ExCeL centre in London’s Docklands.
We had a fabulous two days with 11 presentations in our Conscious Marketing Theatre that even came with a very ‘on brand’ orange bin provided by the organisers! And we also had tons of prospects as well as valued clients visiting our stand. In fact, we had 263 visitors to our stand & theatre….probably more as we did not scan EVERY person!
On our stand there was the opportunity to free one of our famous orange dogs in order to win one, with a five combination lock it was a rather difficult task, so on Thursday morning we started giving away a few clues until finally Matt Cann from Fisher Jones Greenwood guessed 34918 and freed the little nipper (orange dog) out of the cage. So where does 34918 come from? Well, there was a logic behind the code, it’s in fact how many clients we work with plus the year!
So throughout both days in our Conscious Marketing Theatre there was plenty of opportunities to develop and learn in the wonderful world of digital marketing. Day 1 saw presentations from our very own Rich Dibbins then Rachel Tombs from our sister company Symphony Legal, Clare Fanner from Find Get Grow, Amy Bell from Teal Compliance and Vanessa Ugatti from The True Worth Expert. Day 2 saw yet again our own Rich Dibbins talking on online marketing in 2018 plus making your website work for you and knowing it is. Then another fascinating session from Amy Bell then Clare Fanner. Also finally the afternoon saw David Gilroy take to the stage to talk all things AI and the future workplace.
Below you can find all the slides from the sessions across the two days plus some pictures of the event.
AI; Automation; Machines; Humans: The Future Workplace
How Being Compliant Helps Your Marketing
How to Charge What You're Worth and Get It!
Law Firms Online: Marketing in 2018: What's working?
Making Your Website Work for You and Knowing it is
Marketing Strategy for 2020: AKA a Law Firm Marketing Director's take on getting the job done