Laura Morris

Choosing the right social media platforms for your firm can seem a little daunting – there are so many out there! It can be tempting to just join them all and hope for the best, but there is a more logical way to decide which platform best suits your...

I suspect by this point in the year, you’re all settled into (the phrase I despise) ‘the new normal’. Yet, that’s what it really has become. As the vast majority of us at Conscious continue to work from home, it seems clear that this...

I’m ashamed to say that one of the first things I do when I receive bad service or a faulty product is to go on Twitter and tweet about it, tagging the offending business in hope of a response. But then, it appears I’m not the only one. ...

Visuals are becoming increasingly important on social media these days. Did you know that 90% of the information transmitted to the brain is visual? Did you also know that people process visual information 60,000 times faster than text? * Considering...

As the saying goes, if something seems too good to be true, then it probably is. As a Social Media Manager, I long for the days before the introduction of elaborate algorithms that have made getting your voice to cut through the ever-increasing noise on...